Archive for June, 2008

Problems Equal Cash

Monday, June 2nd, 2008

This is an excellent area to find book ideas.  Problems are everywhere.  From old problems to new problems, there will never be a lack of problems in the world.  New problems are born every day.  If you can tackle a tough problem and write a book that book solves the problem, you could have a money maker.  If you think about it, most nonfiction books primarily are there to help people solve problems.  So, start keeping track of your day to day and big problems that you can’t seem to tackle.  Get out a piece of paper and start listing your problems.

This is also a nice frame of mind to get in.  Whenever you encounter a problem, think of it as a potential money maker.  Not all problems will translate into a book.  Sometimes problems are best solved by inventions or new technologies.  If you can come up with a cure to a big nagging problem, you could strike it rich.  Find a diet plan that is guaranteed to work for everyone, and then you will strike it rich.

Do you have some bad habits that you would like to get rid of?  Chances are someone else has those same annoying habits and would like to get rid of them too.  Conquer your bad habits and write about how you did it.  How about stuff that makes you angry or irritates you?

The next time a problem comes up, try to view it from a better perspective… one that could make you money.  Not only will you handle your problem with a better attitude you may come up with a best seller in the process.  What are your worries?  What are your fears?

Perhaps you are a very happy person with a good attitude most of the time and you drive others crazy with your constant happiness.  You can take note of other people’s problems and write about the cure to them.  Or, just share your secret to how you are happy so much.

Take a look at the books you have.  How many of them are the solution to a problem?  Here is the magic formula:  Problem + Book + Solution = Cash

Your book should be the cure to the problem.  People with the same problem will look at your book and think – If I buy this book, my problem will be solved.

When a problem surfaces take a step back and try to think of it from a different perspective.  Look at it as a blessing in disguise.  If you are going to be unhappy, at least be creatively unhappy and try to turn lemons into lemonade and then sell the solution.  It’s a win-win situation.  You solve the problem, you help others solve the problem, and you laugh all the way to the bank.

Ask Other People

Monday, June 2nd, 2008

The simple act of asking can make a world of difference in your life.  We all have friends and relatives, so why not ask them what you should write about?  Ask business associates and colleagues.  Perhaps they can shed some light on what to write about.  What kind of book would they like to have?  Librarians and booksellers are asked questions from their customers all of the time.  Why not ask them what customers are seeking.

Ask those in a market you are considering writing for what they need to know.  Find ways to communicate with several people within a market to get some good ideas and look for popular, recurring themes.