Pets
The number of pet owners in the U.S. alone is staggeringly high. To give you an example, there are approximately 65 million dog owners, 77.6 million cat owners. 32 million dog owners purchase Christmas gifts for their dogs and 39 million cats receive a gift on Christmas as well! Of course, there are many other pets besides dogs and cats. There are parrots, fish, ducks, snakes, horses, frogs, tigers and whatever else you can imagine. There are tons of books out there already, but plenty of room for a book on a new subject or one written in a fresh new way.
Here are just a few of the types of pets people own in no particular order: Parrots, horses, ducks, tarantulas, snakes, scorpions, freshwater and saltwater fish, cats, dogs, monkeys, tigers, goats, pigs, raccoons, frogs, lizards and turtles. Don’t forget that pets such as dogs and cats have hundreds of different breeds.
You could write on almost anything related to pets such as how to, psychology, astrology, humor, dieting, etc. You might laugh thinking about astrology for pets, but there are some believers out there! If you want to narrow things down further, write about a specific breed of dog, cat, snake, etc. See what’s out there already by the usual means. What doesn’t exist? Is there a good book that could be updated? Take a look at pet magazines in the book store. What kind of books or other advertisements are listed? Go to the library and take a look at the articles about certain types of pets – can you spot a trend?
This is a big market to tap into. You might even consider making this a separate category for your idea notebook. Here are a couple of ideas to get you started: How to housebreak your ____. Toilet train your cat in 30 days. You get the picture.